亞洲傳媒研究2007

傳播視閾中的體育媒介事件
Sports Events：A Communication Perspective
從傳播學視角進行奧林匹克研究的幾個關鍵問題
The Key Issue of a Communication Approach on Olympic Research I
[西班牙]Miquel de MORAGAS
21世紀媒介體育的東西方平衡
The East-West Balance in 21 st Century Media Sport I
[澳大利亞]David ROWE
歐洲政策框架內的體育與媒介
Sports and the Media in the Eu ropean Framework
[比利時]Mathieu MOREUIL
奧運的視角：全球性媒介事件和國家軟實力建構
An Olympic Perspective：Global Media Events and Setting of
National Soft Power 『中國]錢海虹
體育全球化與跨文化傳播
Globalizafim of Sports&Intercultural Conmamications
通過奧運報道進行跨文化理解的可能性存在嗎?
Is Cross．Cultural Understanding Possible through Olympic Journalism?
[美國]Susan BROWNELL
個性化·同質化·全球化
——媒介融合對重大體育事件提出的挑戰(zhàn)
Major Sports Events，Communication and Electronic Media：Is there
still a PIace for a Universal Vision of the Olympic Games? [法國]
Francoise PAPA
大眾傳媒與奧林匹克——以伊朗、巴西和中國的比較研究為例
The Olympic Games and Mass Media with Comparative Studies on I ran，
Brazil&China：Past，Present，and Future
[伊朗]Hamid GHASEMI[巴西]Leonand0 MATARUNA
[中國]WANGfang
全球化體育事件與大體育傳播觀
GIobalization of Sports and Communication Complexity [中國]羅青
體育事件與媒介再現(xiàn)
Representing Sports Events
奧運傳播中的關鍵影像：2004雅典案例
Key Olympic Visuals and Power Shifts [德國]Peter LUDES
奧運儀式與跨文化交流：2008北京奧運會的挑戰(zhàn)
The Olympic Ceremonies and Intercultu ral Exchange：Challenges for
the Beijing 2008 Olympic Games [西班牙]Christopher KENNElq
意圖與策略：“北京奧運火炬?zhèn)鬟f”報道中媒介現(xiàn)實的構建
Intention and Strategy：The C0n5trucnon of Media Reality in
Reporting of Beijing Evening Daily for“Beijing Olympic Torch
Relay” [中國]馮睿
現(xiàn)代性的英雄：足球賽事直播文本的原型分析
Modern Hero：Archetypal Analysis of the Live Football Match
[中國】姬德強
體育傳播與媒介多樣性
Sports Communication and Cultural Diversity
電視媒體中的體育全球化和文化多樣性
Sports Globalization and Cultural Diversity in TV
[德國]Thomas KIRSCH
體育新聞與傳播：數字化時代的挑戰(zhàn)和機遇
Sports　Journalism　and　Communication：　Challenges　and
Opportunities in the Digital Media Age [英國]Raymond BOYLE
中國奧運媒介之百年發(fā)展變遷
Centennial Development and Variation of Chinese Olympic Media
[中國]薛文婷
奧運傳播中的個人身份與角色建構
The Construction af Personal identities and Roles in the Olympic
Communications [中國]曹順妮
世紀初亞太地區(qū)遠東運動會與“亞洲意識”的發(fā)展
The Far Eastern Games and the Formation of Asian Identity in the
Asia-Pacific during the Early Twentieth Century
[新加坡]Lou ANTOLIHAO
新體育、新經濟、新傳媒
New Sports，New Economy。New MeSa
重大體育事件的傳播新動向
New Trends in the Communication of Mega Sports Events
[希臘]Roy PANAGIOTOPOULOU
窺探奧林匹克的未來——對世界電子體育競技大賽及其贊助方的研究
Peeking the Two Olympics：A Descriptive Study of the WCG and its
Sponsorship [韓國]Young-ham，SEO
從電視轉播權之爭看中國體育電視的發(fā)展趨勢
A View of the Development Trends of ChinaS Sports TV from the
Struggle for Broadcasting Rights [中國]洪建平
從“奧運報道聯(lián)盟”看網絡媒體的競爭與合作
Competition and Cooperation among Internet Media：“Olympic
Coverage Alliance”as a Case [中國]程穎
體育攝影視覺表現(xiàn)的進步與互動傳播的未來
The Innovation and Development of Sports Visual Communication
[中國]程鐵良
征稿啟事