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商務英語口語

定　價：￥28.00

作　者：	房玉靖主編，劉玉玲，梁晶副主編
出版社：	清華大學出版社
叢編項：	高職高專商務英語專業(yè)教材
標　簽：	高職高專

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ISBN：	9787302219019	出版時間：	2010-03-01	包裝：	平裝
開本：	16開	頁數：	253	字數：

內容簡介

　　《高職高專商務英語專業(yè)教材：商務英語口語》素材以商務材料為主，內容涵蓋商務工作所涉及的日常交際、涉外活動和涉外業(yè)務等常見場景，以功能用途劃分。全書共設有16個單元，內容主要涉及辦公、商務旅行、商務接待、商務會談、商務會議、展覽展會、求職面試、公司與產品、商標與專利、商品的詢價、報盤、討價還價、支付、包裝與運輸、保險、市場營銷、銷售談判、簽訂合約、投訴索賠等方面。本教材可以滿足高職高專院校商務英語、國際貿易、國際商務等相關專業(yè)的大學生、從事國際商務工作的外經貿從業(yè)人員、外事人員以及廣大英語愛好者的需要。

作者簡介

暫缺《商務英語口語》作者簡介

圖書目錄

Unit 1 Office Work
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 2 Business Travel
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 3 Client Reception
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 4 Companies and Products
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 5 Marketing
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 6 Meetings
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 7 Recruitment
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 8 Trade Fairs
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 9 Enquiries and Offers
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 10 Counter Offers and Orders
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 11 Packing and Shipment
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 12 Payment
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 13 Insurance
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 14 Conclusion of Business
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 15 Trademark, Patent, and Intellectual Property Rights
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
Unit 16 Complaints, Claims and Settlement
　Background Information
　Learning Objectives
　Oral Workshop
　Language Focus
　Extended Activities
　Related Information
　Supplements for Reflections
參考文獻