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內(nèi)容簡介

　　作為“服務(wù)業(yè)皇冠上的寶石”，會展業(yè)已與旅游業(yè)和房地產(chǎn)業(yè)成為當前拉動我國經(jīng)濟發(fā)展的三大支柱產(chǎn)業(yè)。如今，市場急需大量既掌握專業(yè)知識又精通雙語的會展口譯人才。與當前口譯需求大好形勢相比，關(guān)于會展類的英語實務(wù)教材非常稀缺，學(xué)生很難系統(tǒng)地學(xué)到與會展專業(yè)相關(guān)的英語職業(yè)技能和技巧。這導(dǎo)致畢業(yè)生的綜合素質(zhì)無法滿足社會需求，學(xué)生所學(xué)知識也無法與國際會展業(yè)相接軌。所以，對會展英語的教材開發(fā)已是當務(wù)之急?！稌箤崉?wù)英語》根據(jù)展覽和會議服務(wù)的工作過程編寫，充分結(jié)合世博會的服務(wù)項目工作要領(lǐng)，旨在培養(yǎng)會展專業(yè)學(xué)生的英語語言能力和職業(yè)能力，即自我學(xué)習(xí)、與人交流、與人合作、解決問題、創(chuàng)新能力等.具有較強的針對性和實用性。

作者簡介

暫缺《會展實務(wù)英語》作者簡介

圖書目錄

Chapter One Overview of the Convention and ExhibitionIndustry..
Chapter Two Conference Planning
Chapter Three Conference Venues
Chapter Four Financial Administration of Conference
Chapter Five Promotion and Publicity
Chapter Six Conference Registration
Chapter Seven Conference Service and Management
Chapter Eight Emergency and Safety
Chapter Nine Introduction to Exhibition Industry
Chapter Ten Choice of Venues for Exhibition
Chapter Eleven Exhibition Participation
Chapter Twelve Exhibitors and Show Managers
Chapter Thirteen Exhibition Marketing
Chapter Fourteen Preparation Work before an Exhibition
Chapter Fifteen Reception at the Exhibition Hall
Chapter Sixteen The Economic Benefits of Exhibitions
Chapter Seventeen Etiquette for Exhibitions andConventions
Answers
References