設(shè)計(jì)研習(xí)

1
正確的設(shè)計(jì)，好過漂亮的創(chuàng)意
a proper design is better than a great idea

9
生活方式品牌設(shè)計(jì)
brand design for lifestyle products suppliers

19
從魏晉遺存到當(dāng)代品牌設(shè)計(jì)
apply remnants of wei and jin dynasties to contemporary brand design

23
陌生感
strangeness in design

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品牌設(shè)計(jì)中的美學(xué)代入
fusion of aesthetics in brand design

39
百年文化老字號的品牌更新
renewal of a time-honored cultural brand

51
從流觴曲水到當(dāng)代理想生活
from the ancient chinese literati’s ideal lifestye to
the contemporary ideal life

59
給過去以未來
bring the past to the future

73
為詩意和遠(yuǎn)方而設(shè)計(jì)
design for poems and dreams

85
把美的中國呈現(xiàn)給世界
present the most beautiful china to the world

93
以退讓的姿態(tài)設(shè)計(jì)品牌
brand design with a concessional attitude

103
為設(shè)計(jì)公司設(shè)計(jì)品牌
brand design for design companies

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為生活方式小店設(shè)計(jì)品牌
brand design for lifestyle store

127
夏日海邊的新鮮體驗(yàn)
fresh experience at the seaside in summer

137
珍惜人間煙火氣
cherish the sense of ebullience in the world

149
好吃不貴的成都冒菜
delicious but inexpensive chengdu maocai

161
為目的地做設(shè)計(jì)
Design for the destination

173
旅行之茶
the tea for travelling

181
享受自律后的自由
enjoy the freedom after self-discipline

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花的內(nèi)觀
vipassana of flowers

197
從萬科物業(yè)到萬物云
from vanke service to onewo

205
重塑汽車后市場
reshaping the auto parts market
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私募股權(quán)基金的品牌設(shè)計(jì)
brand design for private equity funds

217
國際教育機(jī)構(gòu)的品牌設(shè)計(jì)
brand design for international educational
institutions

223
周末帶娃兒好去處
a good destination for spending weekends
with kids

233
為寵物設(shè)計(jì)食品品牌
design a food brand for pets

241
為音樂工作室設(shè)計(jì)品牌
design for a music studio

247
更多研習(xí)設(shè)計(jì)
more works

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研習(xí)簡介
about yanxi

261
作者簡介
author's information