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外貿(mào)英語函電(第七版)

外貿(mào)英語函電(第七版)

定 價:¥42.00

作 者: 隋思忠,張琳娜
出版社: 東北財經(jīng)大學(xué)出版社
叢編項:
標(biāo) 簽: 暫缺

ISBN: 9787565445859 出版時間: 2022-08-01 包裝: 平裝-膠訂
開本: 16開 頁數(shù): 字數(shù):  

內(nèi)容簡介

  本書是融國際貿(mào)易業(yè)務(wù)知識與英語為一體的英語教材,旨在使學(xué)生了解對外經(jīng)貿(mào)業(yè)務(wù)各個環(huán)節(jié),同時學(xué)習(xí)和掌握英語在各業(yè)務(wù)環(huán)節(jié)中的應(yīng)用。在當(dāng)前的形勢下,我們對從事國際商務(wù)活動的復(fù)合型人才的需求更加迫切,這對國際商務(wù)英語教學(xué)無疑提出了越來越高的要求。 此次修訂工作主要涉及以下幾個方面:1.貫徹教 育部課程思政相關(guān)文件的精神,發(fā)揮課程育人作用,在每個單元的篇首增加“思政目標(biāo)”欄目,并以二維碼的形式呈現(xiàn),將思政教育元素融入教學(xué)內(nèi)容中,培養(yǎng)學(xué)生的愛國主義情懷,嚴(yán)格遵守國際貿(mào)易職業(yè)道德,養(yǎng)成誠實守信的思想品格。2. 近年來,國際貿(mào)易實務(wù)領(lǐng)域出現(xiàn)了一些新的做法,新的國際貿(mào)易理論也應(yīng)運而生。為了體現(xiàn)這些新的知識、信息,我們合并、精簡了一些比較傳統(tǒng)的內(nèi)容,同時增補了一些新的內(nèi)容和觀點。3.對部分課文內(nèi)容進行了替換,增加了與時代緊密聯(lián)系的課文內(nèi)容,刪除了與主題無關(guān)的內(nèi)容,合并了相關(guān)知識點,注意課文的時代性和先進性,加強部分課文內(nèi)容與思政元素的結(jié)合。4.根據(jù)新增加的課文內(nèi)容,針對國際貿(mào)易中出現(xiàn)的新詞匯和常用表達,對原來不合時宜的內(nèi)容進行了替換,并進行了必要補充;對部分內(nèi)容進行了整合,使條理和目錄更加清晰。5.每一單元前都增加了明確的課文目標(biāo),包括知識目標(biāo)、能力目標(biāo)和思政目標(biāo),將學(xué)生的學(xué)習(xí)目的進一步明確化。6.隨著時代的發(fā)展,我國從事外貿(mào)工作人員的素質(zhì)越來越高,尤其是英文水平,因此本次修訂增加了課外閱讀專欄,增加了新的閱讀文章,以不斷擴大學(xué)生的知識面和提高其閱讀水平。7.對部分練習(xí)題做了進一步刪減和補充,修改了與時代脫節(jié)的介詞描述,練習(xí)更加具有實用性;同時,增加了外貿(mào)知識(Foreign Trade Knowledge) 專欄,對本單元相關(guān)的外貿(mào)知識進行了詳細介紹,便于學(xué)生對知識點有整體性的認識,并掌握外貿(mào)流程。8.本次修訂增加了寫作技巧(Writing Skills) 專欄,對每一個外貿(mào)流程中的信函寫作技巧進行了歸納提煉,有利于學(xué)生快速掌握寫作技巧。9.為提高學(xué)生的實踐能力,在最后一部分增加了實訓(xùn)環(huán)節(jié),設(shè)計了兩個任務(wù),讓學(xué)生在大量的學(xué)習(xí)和練習(xí)后體會所學(xué)的外貿(mào)知識,真正應(yīng)用于實踐。為方便教師教學(xué),本教材還配有免費的教學(xué)大綱、電子教學(xué)課件、習(xí)題參考答案,選用本教材的教師可登錄東北財經(jīng)大學(xué)出版社“財濟書院”(www.idufep.com) 掃碼觀看或免費下載。

作者簡介

暫缺《外貿(mào)英語函電(第七版)》作者簡介

圖書目錄

Unit 1 Modern Business Letters/1
1.1 Text Learning/1
1.2 Key Words/6
1.3 Foreign Trade Knowledge/7
1.4 Writing Skills/8
1.5 Extensive Reading/10
1.6 Exercises/10
1.7 Practical Training/15
Unit 2 Establishing Business Relations/16
2.1 Text Learning/16
2.2 Key Words/20
2.3 Useful Sentences/21
2.4 Foreign Trade Knowledge/21
2.5 Writing Skills/22
2.6 Extensive Reading/23
2.7 Exercises/23
2.8 Practical Training/28
Unit 3 Enquiry/29
3.1 Text Learning/29
3.2 Key Words/35
3.3 Useful Sentences/36
3.4 Foreign Trade Knowledge/37
3.5 Writing Skills/38
3.6 Extensive Reading/39
3.7 Exercises/40
3.8 Practical Training/44
Unit 4 Firm Offer & Non?Firm Offer/46
4.1 Text Learning/46
4.2 Key Words/51
4.3 Useful Sentences/53
4.4 Foreign Trade Knowledge/54
4.5 Writing Skills/54
4.6 Extensive Reading/55
4.7 Exercises/57
4.8 Practical Training/62
Unit 5 Counter?Offer & Orders/63
5.1 Text Learning/63
5.2 Key Words/68
5.3 Useful Sentences/70
5.4 Foreign Trade Knowledge/71
5.5 Writing Skills/71
5.6 Extensive Reading/72
5.7 Exercises/73
5.8 Practical Training/78
Unit 6 Confirmation & Acceptance/80
6.1 Text Learning/80
6.2 Key Words/86
6.3 Useful Sentences/88
6.4 Foreign Trade Knowledge/89
6.5 Writing Skills/89
6.6 Extensive Reading/90
6.7 Exercises/91
6.8 Practical Training/95
Contents 3
Unit 7 A Sales Confirmation/97
7.1 Text Learning/97
7.2 Key Words/105
7.3 Useful Sentences/107
7.4 Foreign Trade Knowledge/107
7.5 Writing Skills/108
7.6 Extensive Reading/108
7.7 Exercises/112
7.8 Practical Training/120
Unit 8 Payment & Letters of Credit/124
8.1 Text Learning/124
8.2 Key Words/130
8.3 Useful Sentences/132
8.4 Foreign Trade Knowledge/133
8.5 Writing Skills/134
8.6 Extensive Reading/135
8.7 Exercises/136
8.8 Practical Training/141
Unit 9 Examination of an L/C/142
9.1 Text Learning/142
9.2 Key Words/146
9.3 Useful Sentences/147
9.4 Foreign Trade Knowledge/148
9.5 Writing Skills/149
9.6 Extensive Reading/150
9.7 Exercises/151
9.8 Practical Training/159
Unit 10 Shipment/162
10.1 Text Learning/162
10.2 Key Words/168
10.3 Useful Sentences/170
10.4 Foreign Trade Knowledge/171
10.5 Writing Skills/171
10.6 Extensive Reading/172
10.7 Exercises/174
10.8 Practical Training/178
Unit 11 A Bill of Lading/180
11.1 Text Learning/180
11.2 Key Words/186
11.3 Useful Sentences/187
11.4 Foreign Trade Knowledge/188
11.5 Writing Skills/191
11.6 Extensive Reading/192
11.7 Exercises/194
11.8 Practical Training/198
Unit 12 Insurance/201
12.1 Text Learning/201
12.2 Key Words/205
12.3 Useful Sentences/207
12.4 Foreign Trade Knowledge/207
12.5 Writing Skills/208
12.6 Extensive Reading/208
12.7 Exercises/210
12.8 Practical Training/214
Unit 13 Packing/216
13.1 Text Learning/216
13.2 Key Words/221
13.3 Useful Sentences/222
13.4 Foreign Trade Knowledge/223
13.5 Writing Skills/224
13.6 Extensive Reading/225
13.7 Exercises/226
Contents 5
13.8 Practical Training/231
Unit 14 Complaints and Claims/232
14.1 Text Learning/232
14.2 Key Words/239
14.3 Useful Sentences/240
14.4 Foreign Trade Knowledge/241
14.5 Writing Skills/242
14.6 Extensive Reading/243
14.7 Exercises/245
14.8 Practical Training/251
Unit 15 Flexible Trade/252
15.1 Text Learning/252
15.2 Key Words/257
15.3 Foreign Trade Knowledge/258
15.4 Writing Skills/259
15.5 Extensive Reading/260
15.6 Exercises/261
15.7 Practical Training/266
Unit 16 Electronic Commerce/267
16.1 Text Learning/267
16.2 Key Words/273
16.3 Useful Sentences/274
16.4 Foreign Trade Knowledge/275
16.5 Writing Skills/276
16.6 Extensive Reading/277
16.7 Exercises/279
16.8 Practical Training/283

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